The Food Assembly
“Tomás has been with us as a freelancer for about half a year. We appreciate the cooperation because of the easy familiarization with the team, the rapid achievement of successes, and also because of his very solution-oriented nature.”
Laura Kozlowskil, Project Lead Manager Germany
🎯 259%
ROI from Google Ads
Search and Demand Gen
💡 77%
Drop in CPL for
Host Recruitment on Meta
Company
A community-focused platform connecting local producers with consumers, promoting sustainable and healthy eating through direct online sales and organized pick-up points.
Challenge
The Food Assembly needed to streamline their digital marketing efforts across multiple platforms, enhance e-commerce for several markets, and transition smoothly to Google Analytics 4 (GA4) to ensure accurate and actionable insights.
Solution
I provided strategic support for Google Ads, Meta Ads, and native advertising platforms, focusing on improving campaign performance and ROI. Additionally, I managed the complete transition to GA4, including implementing a robust e-commerce setup, ensuring seamless tracking of customer journeys and conversions.
Results
- Enhanced digital campaign performance, increasing user engagement and conversions.
- Successful implementation of GA4, delivering improved analytics and actionable insights.
- Optimized e-commerce tracking, enabling more effective decision-making and strategic planning.
